soulsight

Soulsight. Design Strategy

Shaping the human
side of change.

Conscious companies. A new renaissance to challenge the statu quo.
We want to share our vision on how we believe companies need to look at the future we want to create.

Soulsight participates in ReDream

An international initiative that aims to design a new energy system with the consumer at the center of an open and co-creative ecosystem.

A time to question ourselves and humanize the world.

Click here to download our essay «A new outlook»

Lead change in a meaningful and profound way.

A new school of thought that will challenge your perspective on what it means to be human in the 21st century.

A company of
thinkers & doers

soulsight
soulsight
We are a Strategic Consultancy.

We help companies make business decisions through Strategic Design.

We explore new ways to create genuine value in every project, convinced that by challenging the status quo, we can implement more effective solutions.

We are guided by one question: Why not?

We design with people, for people and by people

We share the tools and abilities through our own methodology to solve complex problems. We approach the best Solutions through prospective research, keeping an open and collaborative mindset with other industries to widen our knowledge and gain creativity.

Vision

We will help you navigate social and tech shifts, to create meaningful strategies for growth.

Culture

We define and share the basis of the relationships between people inside and outside the organization.

Business

We connect with the real needs of people and delivering ethical, human, and radical solutions.

We design simple solutions for complex problems

Mapfre Digital Health


Savia: Health through a digital service


Creating a new business model with a high impact on society.


Minsait


Design the future of retail in the consumer goods sector


The future of consumer goods lies in leveraging the emotions of the shopping experience.


Siemens Gamesa Renewable Energy


To establish a trust-based culture


Align & integrate the legacy of two big companies in more than 12 countries.


BBVA


Humanize a bank by transforming it digitally


Designing mobile banking that responds user’s needs even before they are raised.


Mahou San Miguel


Integrate sustainability into the core of the organization


Integrate sustainability through a trasversal collaboration and the commitment of the board.


Banco de España


Redefining the internal bank bidding process


To improve internal processes by the alteration of their assets, collaboration and changing working mindsets.


IKEA


Design IKEA's future store


Envision the store of the future while defining key assets.


Ballantine's


Defining "the next" territory and how to navigate it


Find new spaces or territories that are appealing to consumers where the brand feels at home and legitimized to increase its business.


BBVA


Expanding communication strategy in BBVA network


Expand TCR (transparency, clarity and responsibility) as a Communications strategy in all BBVA offices as a part of BBVA cultural transformation.


soulsight - wondo

Ferrovial


New business about mobility


Diversify Ferrovial services with mobility as a service ensuring a positive impact in cities mobility.


We all are hybrid thinkers

We are all hybrid thinkers. We combine different disciplines like business, design and social sciences and work hand in hand with out clients’ teams in order to share discoveries, design new ways of work and to make sure that organizations capitalize on that knowledge.

Eduardo Beotas

Eduardo Beotas

Strategy & Co-Founder


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Eduardo Beotas
Carmen Bustos

Carmen Bustos

CEO & Co-Founder


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Carmen Bustos
Enrique Ricart

Enrique Ricart

Strategy & Innovation


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Enrique Ricart
Leonor Ruiz

Leonor Ruiz

Strategy & Innovation


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Leonor Ruiz
Susana Barredo

Susana Barredo

Chief Happiness Officer


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Susana Barredo
Heriberto Noguera

Heriberto Noguera

Design & Problem Solving


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Heriberto Noguera
Cristina Bucero

Cristina Bucero

Strategy & Innovation


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Cristina Bucero
Manuel Vázquez

Manuel Vázquez

Strategy & Innovation


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Manuel Vázquez
Carolina Rodríguez

Carolina Rodríguez

Strategy & Innovation


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Carolina Rodríguez
Santiago Fernández

Santiago Fernández

Research & Innovation


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Santiago Fernández
Beatriz Cornejo

Beatriz Cornejo

Strategy & Innovation


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Beatriz Cornejo
Juan Martino

Juan Martino

Strategy & Innovation


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Juan Martino
Bruna Zanella

Bruna Zanella

Design & Communication


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Bruna Zanella
Álvaro Matías

Álvaro Matías

CEO de Wander


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Álvaro Matías de Anta
Victoria Gómez-Barredo

Victoria Gómez-Barredo

Strategy & Innovation


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Victoria Gómez-Barredo
Antonio Redondo

Antonio Redondo

Design & Communication


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Antonio Redondo
Natalia Cisterna

Natalia Cisterna

Explorer at Wander


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Natalia Cisterna
Pedro Enríquez

Pedro Enríquez

Communication & Innovation


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Pedro Enríquez de Salamanca
Ana Espejo

Ana Espejo

Explorer at Wander


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Ana Espejo

We’ve had the pleasure to work together with some remarkable brands

Abanca • Alsa • Axa • Banca March • Bankia • BBVA • Carrefour • Cartier • Cinfa • Desigual • Enagas • Ferrovial • Google • Iberdrola • Ikea • Ing • Liberty • Mahou San Miguel • Mapfre • McDonald’s • Mediamarkt • Minsait • Mondelez • Movistar • Naturgy • Nationale Nederlanden • Orange • Pernod Ricard • Repsol • Roche • Sabadell • Siemens Gamesa • Unibail-Rodamco-Westfield • Unicef • Viesgo • Vodafone

  • abanca
  • alsa
  • axa
  • banca march
  • bankia
  • bbva
  • carrefour
  • cartier
  • cinfa
  • desigual
  • enagas
  • ferrovial
  • google
  • iberdrola
  • ikea
  • ing
  • liberty
  • mahou san miguel
  • mapfre
  • mcdonalds
  • mediamarkt
  • minsait
  • mondelez
  • movistar
  • naturgy
  • nationale nederlanden
  • orange
  • pernod ricard
  • repsol
  • roche
  • sabadell
  • SGRE
  • unibail rodamco westfield
  • unicef
  • viesgo
  • vodafone

Soulsight Thoughts & Events

Contact

If you are interested in more information about what we do, please contact us and we will be glad to tell you.

Madrid (Spain)

Salustiano Olózaga, 5. 3º dcha.
28001 Madrid
Telf.: +34 91 571 86 09
hello@soulsight.es